Suggested Usage:

Directions: Pour all of the liquid serum base into the vial containing the 15% l-ascorbic acid powder. Screw the pump onto the top of the vial and shake for one minute until the powder dissolves fully. Bubbles will form—that’s OK! Next, insert the vial into C-Firma’s opaque outer container with the pump facing to the left until it snaps into place. Your C-Firma™ Fresh Day Serum is ready to use! Once mixed, C-Firma™ will stay fresh for six months. No need to refrigerate. Warning: Mix only as intended. Avoid contact with eyes.

Suggested use: In the morning, apply one pump to a clean, dry face, neck, chest, and backs of hands, or mix it into your daily Drunk Elephant skincare smoothie. Don’t forget to top it off with sunscreen!

WARNING: Use only as directed. For external use only. Avoid contact with eyes.

28 ml/.94 fl. oz

Potent Antioxidant Complex (15% l-ascorbic acid plus 0.5% ferulic acid and 1% vitamin E): Firms and brightens the look and feel of skin while minimizing the signs of photoaging as well as damage caused by pollution and other environmental stressors.

Pumpkin Ferment and Pomegranate Extract: Provide gentle enzymatic exfoliation, which boosts the penetration of C-Firma’s antioxidant complex.

Chronocyclin: A chronopeptide that mimics the antioxidant benefits of vitamin D for more youthful-looking skin.

Vitis Vinifera (Grape Juice) Extract: Derived from grapes and rich in antioxidant compounds, like vitamin E and polyphenols (think resveratrol), it is used for its powerful free-radical-scavenging properties and skin-soothing benefits.

Indian Gooseberry: An antioxidant-rich super-fruit that helps slow signs of oxidative stress while promoting firmness.

Sodium Hyaluronate Crosspolymer: With a smaller molecular weight than hyaluronic acid, this ingredient is able to deeply penetrate skin, delivering excellent hydration and reducing the appearance of fine lines and wrinkles while promoting firmness.

Ingredients: Water/Aqua/Eau, Dimethyl Isosorbide, Ascorbic Acid, Laureth-23, Glycerin, Tocopherol, Lactobacillus/Pumpkin Ferment Extract, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra (Licorice) Root Extract, Vitis Vinifera (Grape) Juice Extract, Ferulic Acid, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Lactobacillus/Punica Granatum Fruit Ferment Extract, Propanediol, Gluconolactone, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Oryza Sativa (Rice) Bran Extract, Glutamylamidoethyl Imidazole, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Pentylene Glycol, Caprylhydroxamic Acid, Leuconostoc/Radish Root Ferment Filtrate, Sorbic Acid, Phenoxyethanol, Sodium Benzoate, Caprylyl Glycol, Chondrus Crispus (Carrageenan) Extract, Ethylhexylglycerin.

What it is formulated without:

Animal Fats/Oils/Musks, Benzalkonium Chloride, Benzophenone, Bisphenol A (BPA), Butoxyethanol, BHA, BHT, Chemical Sunscreens, Coal Tar Dyes, 1,4-Dioxane, -Cones, Detergent, Essential Oils, EDTA, Ethanolamines (MEA/DEA/TEA), Formaldehyde, Fragrance, Hydroquinone, Liquid Paraffin, Liquid Petrolatum, Methyl Cellosolve, Methylisothiazolinone, Methylchloroisothiazolinone, Mercury, Mercury Compounds, Mineral Oil, Oxybenzone, Parabens, Paraffin Oil, Phthalates, Resorcinol, Retinyl Palmitate, Siloxanes, Sulfates, Thimerosal, Toluene, Triclosan, Triclocarban

Cruelty-Free. Recycle for Earth's Sake. Supporter of IEF (International Elephant Foundation).

The Drunk Elephant Difference

We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility. That’s why we focus on healthy pH levels, formulations the skin recognizes, small molecular structure that’s easily absorbed, and effective active ingredients that also support and maintain the skin’s acid mantle. But what we leave out of our products is just as important as what we put into them, so you will never find what we call the Suspicious 6™ (essential oils, drying alcohols, silicones, chemical sunscreens, fragrances/dyes, SLS) in our line. We believe that these six ubiquitous ingredients are at the root of almost every skin issue, and when they’re removed entirely from your routine—that is, when you take a Drunk Break™—skin can reset and return to its healthiest, most balanced state. This ingredient-elimination diet benefits all skin types and inspired the #barewithus🐘 Instagram movement, a collection of bare-faced selfies that chronicles the Drunk Elephant journeys of people who have found not only healthier skin but more importantly, healthier self-confidence. Learn More.